CD Covers and Websites

Lady Gaga














Britney Spears














AJ

















How do these compare?

.Each photo is a close up of the artist- imediatly telling the buyer whos album it is

.the colours have been altered- maybe to create a feeling of fantasy or an electric vibe

.both Aj + Britney are looking directly into the camera and look like they have got wind in there hair... maybe to give them a sence of power

.lets the audience know what genre it is, Pop, due to girly colours and pleasant images




What I can conclude from this?


In order to inform the audience of AJ's genre, i must make sure the conventions link together appropriately. I will use colours such as purple and silvers. I will do lots of close-ups of the actress femininely and fashionably styled. Also, i will high light the actresses independence by the use of different shots, camera movements, and effects such as fast transitions, colours altered and plenty of different shots indifferent locations.


Links:


www.ladygaga.com


just dance video: http://www.youtube.com/watch?v=M65zI9LH-as




www. britneyspears.com




stronger video: http://www.youtube.com/watch?v=QhUVWXE3ZjA








wwww.unsigned.com/ aj

Similar Genres: Videos, Album Covers, Websites

AJ: Rock/ Pop/ Hip-hop

Lady Gaga : Dance/ Pop/ Hip-Hop/ Electro

Because Lady Gaga has similar genre and electro sound to AJ, I want to research more in depth, her videos, website and album cover.

Narrative: Just Dance

The theme of Just Dance is about a crazy party. In the video, the narrative is about a house party that has blown over and everyone there has passed out, but then Lady Gaga comes and gets the party started again and is also the life of the party.

The theme for All Over Again doesn't relate to Just Dance, since the theme of AJ's is about getting over a past boyfriend that treated her badly. Despite this, the two songs have a similar sound and tempo. It will be useful to take note of some of the camera movements and effects used in the Just Dance video.

The outfits worn by Lady Gaga in this video and day to day are quite futuristic. The innovative outfit above is one of her trademark looks, with the blue lightening bolt, platinum hair and bold and stripy dress. I think this matches her electro sound and makes her distinctive from other artists. Lady Gaga is famous for her unique fashion sense and by wearing these eye-catching outfits, this helps promote herself and her music.

I could incorporate this into my own work linking a similar eye-catching style that matches the music into my video and album

cover. This will create a unique identity for AJ and will increase her popularity, letting her be known not only for her music, but her signature style as well resulting with more exposure to the public and her audience.

The quick flashes show that her music is up-beat and energetic, similar to All Over Again. I'm going to familarise the movements and effects from my video to this one but obviously the plot doesnt fit, therefore i have to try and create a different mood with my video.

Britney Spears: Stronger

I've chose this song to compare my song with because they both have a similar theme- being stronger than an ex-boyfriend. In Britney's video, she is shown to be powerful by my camera shots looking up at her.

The video also features the loud sound of thunder and close ups of her angry expressions which represent her anger. I could use similar things like this to portray the mood of my song.

Product and Genre

Dance music is associated with clubs, hence the dancing female. The bright neon lights signify energy and an upbeat mood. "Clubbers Guide" immediately addresses target audience of the genre and gives them the impression that if they like dance music, this is what they need to be listening to.

The dark colours represent the genre rat pack which is an old genre which may explain the black and white. This also links in with the old fashioned microphone and retro clothing. If the clothes and props were modern, the album cover wouldn't link in with the genre.

The genre for kasabian's album is indie and alternitive. Judging by the album cover, it is clear that kasabian arn't the normal "pop" act due to bespoke props and costume. The historic costumes and the weird and random props tells the audience that this is an unusual band which is probably the main marketing techneque.The bold print for the band name looks asif it has been painted or graffitied on the the cover which shows that the band is rebelious and independant

The genre for this is rap and hip-hop which is steriotypically quite aggresive and hard music. The rapper is standing confidently and giving the audience the impression that he thinks highly of his possesions and himself. Also steriotypically rappers have a "bling bling" lifestyle, which results in them being envied or adored. The costume and the text are shining, similar to expensive jewelery so therefor links in with the genre and artist.

About Anna Jackson + her music

AJ is a female singer/songwriter from Cornwall, England. She has been writing, producing and singing for just over 5 years. All songs are written, produced, arranged and sung by AJ herself. A colourful character, with an alternating hyperactive and laidback energy. AJ doesn't just write in one partucular genre, she merges them together and experiments with different genres, usually Rock, Pop and Hip-hop.

All Over Again is different to the other songs on her profile. It is more edgy and digital. I'd say that this song is similar to the music of Lady Gaga and Rihanna and her other songs and more chilled out which I say would compare to Lily Allen. Signed artists that are similar to AJ have very creative and fastly edited music videos which is what i would like my music video to be like and part of the reason why i have chose this song over the other songs.

Another reason that i have chose this song is because it been professional recorded and i am determined to make a video that looks as professionally produced as possible. I'm going to introduce many locations to film and use a large variety of camera shot and movement. I'm going to also use special effects and editing techniques in the correct manner that will make the video fit it genre perfectly.

If i do more research into artists and videos of a similar genre, i know i will be able to adapt it into my work.

"Anna Jackson: All Over Again" Permission

For our A2 music video project, our media class was told that we had to request permission from the artist of the song that we would like to be featured in our video due to copy-right configurations. Ultimately, this meant that we were most likely to get permission from an unsigned artist. Having noted this information, i began to research unsigned bands and artists on websites such as www.myspace.com/music and www.unsigned.com.

I already had an idea of the genre of song i would like to feature, preferably hip-hop or pop. After searching through this specific genres on these websites, I came across an singer-song writer from Cornwall, Anna Jackson. Her genre of music is Rock / Pop and Hip-hop which was what i had been looking for. After listening to one of the songs that she had posted on her page, "All Over Again," i decided to request permission to use this song in my music video. I liked the song because it is very edgy and was positively different to most of the unsigned songs i had listened to before that. Also, i was excited to do a hip-hop video as i know i can be very creative with the Mise en Scene.

I began by emailing Anna Jackson to request permission. I received this email back the following night. After this email we remained in contact. I requested her to send me the lyrics and Mp3 of All Over Again so i can get a better understanding of the song. I will send her the the details of the of the media project.

n 12/09/2009, Anna Jackson  wrote:
> Will send over the lyrics to you tomorrow and will throw some ideas
> about with my people here on how to go about things, though it is your
> artistic direction, so please do'nt let me invade too much! i've only
> done a few videos so far, and tend not to like to star in them, which
> is perfect here! lol. Sorry busy at the moment, so in a bit of a rush
> to leave...well tonight so i shall get back to you tomorrow afternoon.
>
> cheers
> AJ x
>
> On 12/09/2009, katie doyle  wrote:
>>
>> Also, will you send me the lyrics to all over again
>>
>> and if you have any ideas on how you want the video to look just let me
>> know
>> :)
>>
>> thanks katie x
>>
>>
>>
>> Date: Thu, 10 Sep 2009 21:00:25 +0100
>> Subject: Re: all over again... please read :)???
>> From: officialaj@googlemail.com
>> To: kate_babe07@hotmail.com
>>
>> hi katie
>> thank you for your email and interest in my song.
>> i would be delighted to have you use my song in your portfolio.
>> i will need details of your project and your plans of course, just because
>> i
>> like to know whats done.
>> i will then give the go-ahead with the use of my material concerning
>> copyrights to myself. i'd love to be able to help contribute to your
>> projects and help you further things.
>> no 'please please please' needed! haha although it did draw my eyes to
>> the
>> email!
>> cheers
>>
>> AJ
>>
>>
>> 2009/9/10 katie doyle 
>>
>>
>> Hi AJ
>>
>>
>> I really like your sound, particularly All Over Again.
>> For my A2 media portfolio i need to make a music video and i would really
>> love to use your song in my video.
>> I would really apreciate this as think i could produce something great
>> from
>> it.
>> please please please reply
>>
>> love katie, (hartlepool, northeast)
>>